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Fonts, the use thereof

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fotoVoyager
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Posted Tue Sep 22, 2009 11:31AM
Just explain to me about font use again, I didn't really get what you were saying above. If I've bought a font in the normal commercial studio way, then I can just use it in a design as I normally would so long as everything's converted to paths right? Only free fonts that have restrictions on their use cannot be used for logos, right?
kcastagnola
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Posted Tue Sep 22, 2009 11:42AM

Even if you bought a font in a normal commercial studio way you still would have to obtain the correct usage (or however the wording they used is).


Also, from what I understand you can use free fonts as long as it has commercial license (or however the wording they used is).


Am I reading that correctly, admins?
Nic_Taylor
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Posted Tue Sep 22, 2009 11:44AM

I think we're gonna need a basic list of typefaces we can use.


I understand any fonts i download for free from the internet is copyrighted by it's owner/creator but what about basic typefaces like helvetica and myriad? Am i going to have to create all my own typefaces for this? Seems like this is going to be an issue that sets a lot of us back.
wagnerm25
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Posted Tue Sep 22, 2009 12:11PM
Posted By Nic_Taylor:

I think we're gonna need a basic list of typefaces we can use.



Agree. Very useful sugestion.


And, since we don't know the names of enterprises and companys of logo buyers, what kind of text we supposed to put in logo? Ex: i did a logo for a car rental company. I need to put (or not) "enter your brand name here" or just leave a blank space?
daveturton
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Posted Tue Sep 22, 2009 12:16PM
Posted By Nic_Taylor:

I think we're gonna need a basic list of typefaces we can use.


This would seem to be a large part of the process. Please, can you supply a list of fonts that can be used? Since the inspectors will need to know this too I would imagine there actually will be a list.


Also, to what degree can an existing font be modified before it would be considered "handtooled" enough?
FarukUlay
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Posted Tue Sep 22, 2009 12:44PM

As far as I know, If we don't include the font itself to the logo file we are selling, any licenced font is acceptable. Since the fonts used on the logo are going to be converted to outlines, there shouldn't be any problems as long as we own/purchased the font. But how are we going to prove that we are using a licenced font?...Do we have to upload a proof of purchase every time we upload a logo which uses a font?
sjlocke
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Posted Tue Sep 22, 2009 1:20PM
Sounds like, for the most part, this included text is just a stand-in or placeholder for the real company name. Since the text will never really be used and is for illustrative purposes, what is the issue with using fonts?
Nic_Taylor
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Posted Tue Sep 22, 2009 1:23PM
I agree, I see the text as stand being a basic stand-in... maybe we'll be a give standard line like "CompanyName" to use across the board with the logos. Seems like the simplest way to go about it.
bortonia
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Posted Tue Sep 22, 2009 1:31PM

Posted By sjlocke:
Sounds like, for the most part, this included text is just a stand-in or placeholder for the real company name. Since the text will never really be used and is for illustrative purposes, what is the issue with using fonts?


Because many, many fonts do not allow commercial usage. It's up to you guys to read over the licensing agreement that your font came with to make sure they're OK to use.

If you got your font from a website you can find the licensing terms there. If the font was bundled with software, there will be a licensing agreement somewhere with the program.

I know you guys want a list, but since we don't own the copyright of any fonts it's really not possible for us to say 'ok use this font'. That's up to whomever owns the rights to the font, either the creator or the type foundry.

Hope this helps
bortonia
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Posted Tue Sep 22, 2009 1:32PM
I just wanted to post a warning about free fonts: check their licenses very carefully, as a lot of them don't allow commercial usage. Some people are very generous in giving away free fonts, but that doesn't necessarily mean they'd be happy to see someone else earning money off of them!
CatLane
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Posted Tue Sep 22, 2009 1:41PM

Also a lot of the "free" fonts have a text file that comes with the download that says "read me".


Often the creator outlines the font usage terms in there... most of the "read me" text files I have read for free fonts have stated that they can be only be used for personal use.
SamBurt
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Posted Tue Sep 22, 2009 2:17PM

Mebbie we could start some kind of font technical wiki that we can all add to. letting people know what fonts are usable.


It it a tough one, personally a lot of my logos tend to be typographical with small additions or alterations to existing fonts, this method wouldn't work if the name of the company is going to change.


 
bortonia
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Posted Tue Sep 22, 2009 2:18PM
You brought up a great point SamBurt: Everyone should keep in mind that 99.9999% of customers will need to change the text in the logo. So you might not want to go nutso with the customization of the font: It'll be too hard for a customer to try and match. The simpler the text, the better
SamBurt
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Posted Tue Sep 22, 2009 2:18PM
Posted By bortonia:

If the font was bundled with software, there will be a licensing agreement somewhere with the program.

Hope this helps smile


Any idea where, say for Adobe PS where would you find that info?

(Edited on 2009-09-22 14:19:24 by SamBurt)
kcastagnola
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Posted Tue Sep 22, 2009 2:44PM
I'd do a search on the Adobe site. That might get you an answer or just confuse you more ... they certainly have enough content on that site. Please let us know if you find out anything.


Posted By SamBurt:

Posted By bortonia:

If the font was bundled with software, there will be a licensing agreement somewhere with the program.

Hope this helps smile



Any idea where, say for Adobe PS where would you find that info?

(Edited on 2009-09-22 14:19:24 by SamBurt)
kcastagnola
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Posted Tue Sep 22, 2009 2:45PM
How is this site for searching for usable fonts? http://www.larabiefonts.com
bortonia
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Posted Tue Sep 22, 2009 2:49PM
Posted By SamBurt: Any idea where, say for Adobe PS where would you find that info?


Google result for 'Adobe Photoshop Font License'.
bortonia
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Posted Tue Sep 22, 2009 2:56PM
Posted By kcastagnola: How is this site for searching for usable fonts? http://www.larabiefonts.com


From this page: "The Ultimate Font Download is fully licensed for commercial use and is sold with the permission of the font creators and includes thousands of exclusive fonts."

That's all you need; they say outright that commercial use is acceptable.
bortonia
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Posted Tue Sep 22, 2009 3:00PM
...And no, I can't Google the licenses for all the fonts that could be brought up in this thread, sorry It seriously only takes a second, and all you're looking for is permission to use the font commercially (ie resell it as RF stock). If in doubt, then don't use the font! There are plenty of other fonts out there you can use.

Also, think of things from the client's perspective: The easier it is to find and license the font, the more attractive it will be for them if they need to change the name in the logo, or if they wish to use the font in their other design projects. The more obscure the font, the harder it'll be for the client to track it down.
kcastagnola
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Posted Tue Sep 22, 2009 3:00PM
woohoo!
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