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To the future...

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kkthompson
Member is a contributor and has less than 250 Photo downloadsMember is a contributor and has less than 250 Illustration downloads
Posted Thu Aug 4, 2011 2:52PM
By the numbers…

/157410

When I joined iStock in 2004, I certainly couldn't have imagined where we'd all be today. You--our contributors, inspectors, staff and customers--turned iStock into one of the most amazing success stories of all time. Being a part of that is the greatest accomplishment in my life and certainly the thing of which I'm most proud.

I'm excited to share that starting in September, I'll be taking the next step in my journey--but I'm not going too far. I will be moving to New York to take on a new role as Senior Vice President, Product Development for Getty Images. I will be relocating to Manhattan to lead a talented team of Product Managers at iStock and Getty Images to help drive the on-going evolution of the packaging and positioning of iStockphoto.com, Thinkstock.com, Photos.com and Clipart.com.

The collaboration between iStock and Getty Images has been very successful. We've mentioned our thoughts about iStock content powering these other sites, and we're close to releasing some details about how that will happen--but not quite yet. Our goal, and part of my new mandate, will be to make sure we optimize your earnings from your content. That doesn't mean we want every picture on every site—we want the right pictures on the right sites at the right prices.

Jonathan Klein wisely told us some time ago that as we hit the 5 million images mark, there would be many great images that simply would not be seen--and it's especially true as we near 10 million. We're looking at ways to resurface those images to get them selling again--even if it means moving them between sites. I'll be looking for your support as we roll out these exciting new options.

For customers, there is no one-size-fits-all solution. Across our sites we support a diverse array of purchase options, from credits to subscriptions to single-image sales. Likewise, our prices meet the needs of every budget, from the casual blogger to the most sophisticated agency or media publication. Creating the best possible product offering for every potential content buyer on the planet remains a key objective for us all and will be a primary focus in my new role.

My current duties related to the day-to-day operation of iStock will be performed by Rebecca Rockafellar, who will move into the role of General Manager of iStock as well as retain her current role as Senior Vice President of Ecommerce at Getty Images. iStock is not new to Rebecca (although moving to Calgary will be), as she's been involved with iStock since 2006 and has been on the executive team here for some time. With over 15 years' experience in business and technology management, I can say without a doubt, that Rebecca is the right person for this role and I ask you to welcome her with open arms.

I'd like to thank my colleagues at HQ and around the globe who have worked so passionately since the inception of iStock to create something very special. I won't miss the minus 45 degree winters, but I will most definitely miss seeing your faces every day. I would also like to extend a thank you to all of the contributors without whose creativity, hard work, and dedication, iStock would not exist.

Am I nervous? Undeniably. Excited? Absolutely. So let's go create the future.

Kelly

Let's discuss here.

(Edited on 2011-08-04 14:57:11 by kkthompson)
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