Mykonos, Greece - September 23, 2011: Swatch store in Mykonos, Greece showing its commercial sign outside the store. The registered name of swatch is seen with the logo of a red box with a white cross in it. The store has an open, old, wooden, panel door and inner glass doors. Swatch is a fashionable wristwatch maker from Switzerland. The Swatch Group is the world's largest watch company.